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NATIONAL FOOD DRIVE

Client: Owens & Minor
Role: Brand Development, Art Direction, 
Graphic Design, Data Research

Deliverables: Logo, 8.5 in. x 11 in. Flyers,
24 in. x 30 in. Posters, Donation Box Posters


To promote O&M's commitment to serving the community, the Communications team (which I was a member of) developed an internal annual food drive for each distribution center across the company to participate in. The goal of the food drive was to collect canned items to give to local food banks during the summer, a time that's especially difficult for children who may rely on school lunch programs. I played an integral role in the execution of this campaign. I was responsible for coming up with the overall name of the food drive, the logo, and all other supporting design deliverables. Fun fact: the company raised 13.5 tons of food the first year and 16.5 tons the next!

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